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4F brand

4F is a sportswear experience brand created from passion for sports with an utmost attention to high-quality fabrics, modern technologies and trendy design.

Our four F’s stand for Freedom, Fashion, Future and Fit.
4F cares about the appearance of our products and embrace the joy that training brings to our customers.
4F thinks about new technologies, suitable for both present and next generations of athletes.
4F takes part in the largest global sports events and engages in the lives of local sports teams.
4F inspires people to start their adventure with sports and encourages them to make it a part of their daily life.

Discover our collections and decide what 4F means to you.

MAKE YOUR MOVE

It’s your turn. Make each movement count. Every single repetition contributes to the stronger you. Training is a confrontation with oneself. It evokes emotions: from focus to exhaustion through euphoria. Embrace them all: begin anew and move with the flow. Just start - and never give up.

MAKE YOUR STYLE

Make clothes your own. Wear them yourself, don’t let them wear you. Select, compose, mix and match, strike chances, experiment and take risks. Express yourself with outfits typical just for you. Authenticity is always in fashion.

MAKE YOUR MRK

Achieve recognition with every step you take. Embrace the unique influence of the world around you – take advantage of modern technology, design and your personality to compose a signature universe of your own. Invite others to join you on the route to self-expression.

MAKE YOUR WAY

Trace the route to what you desire and follow it in your own pace. Choose your own directions, set a finish line you want to follow and begin the race. The path to fulfilment is the one you keep on chasing, doesn’t matter where it heads. The finish line comes closer with every single step - as long as you don’t stop. The path towards the finish line – wherever it leads – goes through obstacles and hurdles. But don’t worry: we’ve got your back. Every runner struggles with conditions and their limits, but design and technology bring light to the darkest moments of everyday jogging. You will never run alone.

Chosen by athletes

Thanks to our close collaboration with professional sports environment and athletes, 4F now designs official Olympic outfits for 6 national representations and various international sports associations. We are also a Presenting Partner of the most important ski jumping competition, The Four Hills Tournament, and the alpine skiing world championship in Cortina, Italy 2021.

Sponsoring

In 2008 4F started cooperation with the Polish Olympic Committee, and since then it now dresses 7 national representations - teams of Poland, Serbia, Croatia, Latvia, Greece, Macedonia and Slovakia. Each collection is designed through a 2-years-long process by a team of specialized sportswear designers and technologists. The brand has already dressed athletes for Summer and Winter Olympic Games in Vancouver, London, Sochi, Rio de Janeiro, PyeongChang and the works on Tokyo 2020 are already in progress. The brand is also in constant collaboration with national sports associations of such disciplines as skiing, biathlon, athletics, handball and speed skating.

Polish
Olympic Committee
Slovak
Olympic Committee
Serbian
Olympic Committee
Latvian
Olympic Committee
Croatian
Olympic Committee
The Former Yugoslav Republic of Macedonia
Olympic Committee
Hellenic
Olympic Committee

Ambassadors

Furthermore, 4F constantly collaborates with individually selected professional athletes, gaining from their personal insights and experience. The group of brand ambassadors, testing and training in our apparel, includes such athletes as Polish tennis player £ukasz Kubot, Czech sprinter specialising in the 400 metres Patrik Šorm and two Latvian sportswomen: alpine skier, Karlina Gramatniece and dumble olympian luger, Ulla Zirne.

£ukasz Kubot
Stéphane Antiga
Maciej Kot
Ulla Zirne
Patrik Šorm

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